Haricana
GRINDING TOWARD THE FUTURE: HARICANA EMBRACES GROW WITH SAP
INDUSTRY
Food Manufacturing
CLOUD PROVIDER
SAP

Tradition meets transformation: Haricana modernizes its entire value chain – from grain reception to distribution – with GROW with SAP, laying the foundation for a digitally connected future.
END-TO-END OPTIMIZATION
BUILT-IN INNOVATION
SPEED & AGILITY
LOWER TCO
STAINABLE GROWTH
We chose GROW with SAP and Zoi to create a scalable foundation for our company, supporting growth, simplifying processes and keeping us agile for the future.
ISABEL DÍEZ DE LA LASTRA GARCÍA
Haricana's Head of Digital Transformation
A VALUE CHAIN IN MOTION
Haricana wasn’t looking for reinvention, it was looking for acceleration. The company needed a scalable IT foundation to sharpen its processes, unify its operations, and ensure agility for the years to come. From raw material intake to warehousing and distribution, the goal was clear: connect every grain of value across the business.
THE GROW EFFECT
To achieve this, Haricana chose GROW with SAP, powered by SAP S/4HANA Cloud, Public Edition. With Zoi leading the implementation using the SAP Activate methodology and a Fit-to-Standard approach, the new cloud solution provides the speed and stability Haricana needs – without heavy customization or disruption.

Haricana found a future-ready solution in GROW with SAP that respects the rhythms of its business while opening new paths forward.
BUSINESS BENEFITS
The system covers key operational areas including Materials Management (MM), Sales and Distribution (SD), Production Planning (PP), Quality Management (QM), and Finance (FI) – ensuring seamless integration across the company’s entire value chain.
The implementation is planned over an 8-month period, ensuring rapid time-to-value without disrupting day-to-day operations.
FROM MILLSTONE TO MILESTONE
Harinera Canaria, known locally as Haricana, has been at the heart of the Canary Islands’ food supply for over six decades. As the region’s leading wheat mill and flour producer, the company plays a central role in nourishing both people and animals. Now, Haricana is embracing a future where innovation flows as seamlessly as grain through its silos.
But when markets evolve and supply chains grow more complex, even the most seasoned mills need a sharper edge. Haricana decided to modernize its business from the inside out – by moving its entire value chain into the cloud.
LOWER TOTAL COST OF OWNERSHIP (TCO)
Standardized processes lead to lower implementation and maintenance costs.
WHY HARICANA CHOSE GROW
Cloud transformation doesn’t have to mean disruption. With GROW with SAP, Haricana found a future-ready solution that respects the rhythms of its business while opening new paths forward. No reinvention, no overengineering – just smart, clean integration of what already works.
Because when the wheels have been turning this well for over half a century, you don’t stop them. You just make them smarter.
ABOUT HARICANA
Headquartered in Gran Canaria, Harinera Canaria (Haricana) is a proudly local company with over 65 years of experience in wheat milling and flour production. With a dedicated team of 40+ employees and an annual turnover of €22 million, Haricana continues to feed the Canary Islands, while now grinding toward a smarter, cloud-powered future.
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